JoAnne Bolt HOST, B-WORD Podcast, FOUNDER, The PODCAST-Her Community

Joanne Bolt is the founder of the B Word podcast https://www.joannebolt.com/blog/122 and the PodcastHer Network group.https://www.joannebolt.com/ She started her career as a consultant for one of the top five consulting firms in the world but pivoted to real estate. However, she soon realized it wasn't her passion and found her calling in podcasting. She finds joy in pouring into those she interviews, as well as her audience. She prefers to work in a group setting, where people can take what they want from her wisdom, and she does not feel the pressure of a one-on-one coach. JoAnne believes that many people need to identify why they can never feel complete in their current work....she did.... and she found that podcasting was a natural fit for her! BIG IDEAS FROM THIS EPISODE Monetizing Your Podcast Finding Your Niche Getting Started Networking and Collaborating Inspiration and Creativity Discovering Your Strengths Monetizing Your Podcast Podcasting can be used to make money, even if you don't have millions of downloads per episode. Focusing on women can be particularly lucrative, as they can make six-figure incomes. Podcasts are a great way to introduce potential customers to your business and help them get to know you. For those just starting out, content should focus on providing value to listeners. Finding Your Niche She tells a story of her friend, Allie Casazza, wrote Declutter Like a Mother and found success by talking about it with her husband, writing a book, and shifting her podcast to focus on cleaning out business space. To become a success, one must start with what they can currently offer and be willing to pivot their podcast in a group setting. Getting Started Podcasting can be intimidating for new users, but the Podcast Mastermind Group can offer guidance and advice. One way to grow your podcast and business is through Pinterest. It is important to remember that perfection isn't necessary, and that it's better to start than to wait. It is possible to start a podcast for free, but if you want to store episodes, you will eventually need to pay for a version upgrade. Initially, it's best to only spend around 50 dollars on equipment, but after some time, more expensive equipment can be purchased if desired. Networking and Collaborating Joanne Bolt offers a membership site for those looking to get on other people’s podcasts without having to go in for interviews. Members can get access to the site and all of its evolving features. Joanne also offers an accelerator program which puts podcasts in groups of 6 to 8 for six months and teaches members how to swap ads and collaborate together. Additionally, members can take part in a two-part mini-series known as a “collab”, where one interviews the other and then they switch, resulting in two episodes and two audiences. The key is getting collabed with the right podcast host and arranging them to drop at the same time. HER BEST ADVICE IF YOU DON'T KNOW WHAT TO PODCAST ON....Discovering Your Strengths Become an expert in something you don't know and ask friends what comes easily to you. Help others solve their problems by asking the right questions and bring out the best in people. As an example, Sarah Gammel created a business teaching others how to network effectively, after someone pointed out her natural ability in this area.